Inigo, a new estate agency founded by the team behind The Modern House, focuses on historic properties across the UK. A playful and decorative visual language was developed, which took inspiration from Charleston, a highly decorative Sussex home.
By subverting the typefaces used for both sister brands, we illustrated their relationship despite having different personalities: serif heavy for Inigo and sans heavy for The Modern House. This new identity was thoroughly applied across printed and social media, as well as their new website.
Designed while working at StudioSmall.